We successfully established a sustainable research-driven culture, and achieved a 23% reduction in unnecessary call centre inquiries, streamlining operations and enhancing customer experience.
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Digital transformation • Legal publishing • Web redesign • Workshops • User research • UX Design
Our client achieved 7x primary goal conversions & 4.5x improvement in average secondary goal conversions after a successful transition to a user-centric website.
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Public service • Government Digital Service • Interaction design • Stakeholder Management
Fully functional prototype ready for the GDS assessment. We met the 18 GDS standards and won three awards at The Financial Services Forum Product and Service Innovation Awards 2019.
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We empower innovators and organisations through collaboration and user-centred design.
Your business is like a puzzle.
Each piece is a specific resource.
A lack of a skill creates a void.
You can fill the space left by the missing skill.
We provide the right skills to fill the gaps.
Delve deeper into the problems and craft a future where design is not only seen but felt and impactful.
Listening to user needs and preferences leads to better business decisions and product creation.
Observing users interacting with your product helps identify areas for improvement, pinpoint bottlenecks and pain points, and prioritize efforts.
Digital transformation involves a comprehensive restructuring of the business to fully leverage the advantages offered by the digital realm. Reimagine your operations and enhance your overall value proposition.
Make it easy for users to find what they need with a user-centered information architecture.
Create interactive models or mockups of a product or service to visualise design and functionality. Prototyping and wireframing gather feedback early, reducing costs and risks.
Facilitate interactive sessions to solve problems and maximize collective talent.
Learn how users interact with your product or service, including their actions and feedback. Create a seamless and enjoyable experience.
Creating meaningful personas can help you deliver customised user experiences, setting you apart from your competitors.
By using user journey mapping, you can gain a better understanding of your product or service's pain points, blockers, gaps, and new opportunities.
In the UK, 21% of working-age adults and 42% of people over state pension age have disabilities. Make your website or app accessible to expand your customer base. Ensure that your content is clear, perceivable, operable, and robust for all users.
We are a Brighton-based user research and design consultancy with almost 20 years of experience in the industry.
We're all about making things simple, easy, and accessible for everyone.
Guided by Collaboration, we strive to rewrite the story of Systems and Services, ensuring every door is open, every voice heard, and every heart touched.
We dig deep to understand the real issues and use our design tools wisely to make sure every solution makes a genuine impact.
Our international network of partners allows us to draw inspiration from diverse cultures and environments, making our ideas and strategies creatively unique.
We guide curious minds to enable unconventional problem solving. We believe that every problem can be addressed through communication, collaboration, and compassion.